Revive dry, color-treated hair with Pureology Hydrate Shampoo, a sulfate-free, deeply moisturizing formula that cleanses without stripping color. Infused with Advanced Hydrating Micro-Emulsion Technology, it replenishes moisture while jojoba, green tea, and sage nourish and soften strands. Soy, oat, and wheat proteins strengthen and repair, while the AntiFade® Complex preserves vibrant color. Enjoy a luxurious aromatherapy blend of ylang-ylang, bergamot, and patchouli with every wash.
✔ Deep hydration & nourishment
✔ Protects & enhances color vibrancy
✔ Strengthens & repairs hair
✔ 100% vegan & sulfate-free
Apply to wet hair, lather, and rinse. Repeat if needed. Pair with Pureology Hydrate Conditioner for best results.
Shop now for soft, healthy, and radiant hair!
Revive dry, color-treated hair with Pureology Hydrate Shampoo, a sulfate-free, deeply moisturizing formula that cleanses without stripping color. Infused with Advanced Hydrating Micro-Emulsion Technology, it replenishes moisture while jojoba, green tea, and sage nourish and soften strands. Soy, oat, and wheat proteins strengthen and repair, while the AntiFade® Complex preserves vibrant color. Enjoy a luxurious aromatherapy blend of ylang-ylang, bergamot, and patchouli with every wash.
✔ Deep hydration & nourishment
✔ Protects & enhances color vibrancy
✔ Strengthens & repairs hair
✔ 100% vegan & sulfate-free
Apply to wet hair, lather, and rinse. Repeat if needed. Pair with Pureology Hydrate Conditioner for best results.
Shop now for soft, healthy, and radiant hair!